Visa Launches Its Visa Masters of Movement n

Visa unveils Visa Masters of Movement program to bring together football, art and NFTs for fans ahead of Qatar 2022 World Cup

Visa. FIFA’s Official Payments Technology Partner today launched Visa Masters of Movement, a first-of-its-kind hybrid experience that offers fans pre-match NFT auctions and immersive activations during the 2022 World Cup in Qatar.

According to a press release shared with Coinjournal, the Visa Masters of Movement auction features Crypto art inspired by the iconic goals of some legendary footballers.

Digital art has been minted into unique NFTs that are now available on the platform. The experience will come to life on the interactive pitch at the FIFA Fan Festival in Doha, Qatar later this month, Visa added.

The event will allow fans to create Crypto art inspired by their own iconic moves. Visa explained that eligible fans can choose to mint this Crypto art into their own NFTs by partnering with, the official cryptocurrency exchange sponsor of the FIFA 2022 World Cup in Qatar.

Commenting on this latest development, Visa Senior Vice President and Head of Sponsorships Andrea Fairchild said:

“As the 2022 FIFA World Cup approaches, we want to celebrate football, art and technology through the lens that makes the FIFA World Cup so special – passionate fans, legendary athletes, and bringing the world in just a few weeks in a way unique way of connecting together.” CMO Steven Kalifowitz added:

“The FIFA World Cup™ is one of the most anticipated sporting events in the world and we are very excited to offer fans a new way to participate in this epic event. We are delighted to be partnering with Visa to enable Visa Masters of Movement Bring it to life and give fans the opportunity to create and collect the most unique collectibles at the Qatar 2022 World Cup™ that will live forever on the blockchain.”

Visa has revealed that from today (12:00pm GMT) until November 8 (9:00pm GMT), soccer fans around the world can bid on Visa Masters of Movement NFTs on

The team explained that the auction brings together five unique artworks inspired by the iconic FIFA World Cup and FIFA Women’s World Cup goals from legendary football stars: Jared Borgetti, Tim Cahill, Carli Lloyd, Michael Owen and Maxi Rodriguez NFTs.

Proceeds from the auction will be donated to Street Child United, a charity registered and operating in the UK, Visa added.

This isn’t the first time Visa and have collaborated. Last month, announced that it would add Google Pay and Apple Pay support for Visa card users in Canada.

Last year, Visa executive Cuy Sheffield said demand for NFTs has pushed mainstream consumers towards cryptocurrencies.

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Source of information: Compiled from COINJOURNAL by 0x information.The copyright belongs to the author Hassan Maishera and may not be reproduced without permission

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