Microsoft has taken another step toward integrating artificial intelligence (AI) technology into its products. The company announced on September 21 Microsoft Copilot, which integrates interfaces and language models on Windows.
According to Microsoft’s announcement, the solution will run as an app or reveal itself to users via a right-click. It will be available as an enhancement to popular applications such as Paint, Photos and Clipchamp. Among other products, search engine Bing will be powered by OpenAI’s new DALL-E 3 model, while Microsoft 365 Copilot will integrate chat assistants for enterprise solutions.
“We are entering a new era of artificial intelligence that is fundamentally changing our relationship with technology and the way we benefit from it,” Microsoft said in a statement. An early version of Copilot will be available on September 26, the company said. It will be available as a free Windows 11 update starting today, and will be available on Bing, Edge, and Microsoft 365 later this year.
One of the tech giant’s pledges is its Microsoft 365 Copilot, which is designed to help users and businesses complete repetitive tasks such as writing documents, summaries and presentations. The solution, which runs through Microsoft’s traditional applications such as Word, Excel and PowerPoint, costs $30 per user per month, in addition to subscription fees for access to Microsoft 365 applications.
According to forecasts from financial firm Macquarie, Microsoft’s Office 365 product is expected to have 382 million business users. Even if just 2.5% of those users opted to spend the $30 Copilot 365 upgrade, the company could generate an additional $3.4 billion in annual revenue, according to the report’s estimates.
Microsoft is also advancing Bing’s capabilities through personalized answers. According to the company, its artificial intelligence models will be able to span chat history to provide users with new results, for example, telling you when your favorite football team is playing in your area and when it is available. Bing also asks users more questions when shopping online and uses that information to provide more tailored results.
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